Walmart: Thinking outside the box

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UK Only Article: 
standard article

Issue: 

Under attack

Fly Title: 

Walmart

Location: 

BENTONVILLE, ARKANSAS AND SAN BRUNO, CALIFORNIA

Main image: 

Business is picking up

Rubric: 

As American shoppers move online, Walmart fights to defend its dominance

Business is picking up

THERE is little outward sign that Walmart’s “supercentre” in Rogers, Arkansas differs from any other of the giant retailer’s outlets. Walmart conquered America with such “big box” stores—vast concrete blocks in an ocean of parking spaces. Inside stretches aisle upon aisle of merchandise, from Patti LaBelle sweet-potato pies to Ruger rifles and ScentSationals Wax Warmers, shaped like owls. But this particular store, near Walmart’s headquarters in Bentonville, is different. It is where the world’s biggest retailer hones some of the new ideas which, it hopes, will help it keep its crown.
Recently the company has had lots of such brainwaves, from vegetables in …
Source: Retailing
Walmart: Thinking outside the box