Aldi and Lidl: Tomorrow, not quite the world

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UK Only Article: 
standard article

Issue: 

Made in China?

Fly Title: 

Aldi and Lidl

Rubric: 

The German discounters’ successful business model only stretches so far

Location: 

FRANKFURT

Main image: 

Piling it high, selling it cheap

Piling it high, selling it cheap

IN GROCERY, at least, globalisation has met its match. Many of the most illustrious names in the business have had to retreat from disastrous forays abroad. Carrefour of France has quit 19 foreign markets in the past 20 years. Tesco of Britain lost billions on a failed attempt to make it big in America, abandoned in 2013. In 2006 Walmart of the United States, the world’s biggest retailer, gave up on its attempts to conquer Germany and South Korea.
In the past few years the big success story in food retailing has been the international expansion of Aldi and Lidl, two German chains founded in 1946 and 1973 respectively. They are now the world’s biggest “deep-discount” …<div class="og_rss_groups"></div>
Source: Retailing
Aldi and Lidl: Tomorrow, not quite the world

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